DREAM STORE AND LIVE AUCTION RETURN TO THE D23 EXPO

BURBANK and ANAHEIM, Calif. – June 20, 2011 – Bursting with D23-themed merchandise and other specialty items from Disney Theme Park Merchandise, the Dream Store returns to D23 Expo 2011 with something magical for Disney fans of all ages. From Disney-inspired art and collectibles to classic character collections featuring such beloved characters as Mickey Mouse and Dumbo among others, the D23 Expo Dream Store is a Disney enthusiast’s dream come true. Highlights include:

D23 Expo Logo Merchandise will allow D23 fans to take home a piece of the magic from this year’s D23 Expo, with an assortment of merchandise including apparel, headwear, pins, and Vinylmation™. The heart of this collection is the official logo of the D23 Expo 2011.

Remember... it all started with a Mouse is a tribute to Walt’s legacy and visionary imagination. As part of this year’s D23 Expo, Disney Consumer Products commissioned local artist Noah to create an iconic graphic celebrating this year’s themes. In exquisite detail, Noah has captured the joy and laughter that come from Walt Disney’s ever-familiar and contagious smile. By carefully selecting a beautiful palette of colors, he cleverly reveals this year’s celebrated Disney film anniversaries, which include One Hundred and One Dalmatians, Alice in Wonderland, Dumbo and Beauty and the Beast.

For the past decade, Noah has continued to magically interpret Disney characters through his unique style, which has become a favorite among Disney collectors worldwide. For more information on Noah, visit www.noahfineart.com.

Disney Theme Park Merchandise debuts some of its newest releases, including the Disneyland Vintage Collection, which pays tribute to attractions from yesteryear, as well as the release of the much-anticipated, limited-edition TRON Monorail and the Disneyland Monorail play set. In addition, the latest releases from Disney licensees and artists, including Precious Moments, Robert Olszewski, Jim Shore, and more will be unveiled.

D23 Expo Anniversary Collection pays tribute to this year’s historical anniversaries of the beloved Disney classic films One Hundred and One Dalmatians, Alice in Wonderland, and Dumbo. Each day of the Expo, the Dream Store will release limited quantities of commemorative merchandise from each of these celebrated films.

Disney Dream Collection and D23-Exclusive Jewelry will captivate and dazzle audiences with new pieces of fine jewelry featuring classic Disney icons and characters, such as the Sleeping Beauty Castle, Mickey Mouse, Minnie Mouse and Tinker Bell, among others.

Acme Archives Limited invites guests to make the magic come alive in your home with the latest releases from Disney•Pixar, Disney Studio Art, Disney Limited and Disney Underground.

Dream Store Autograph Sessions will give D23 fans the opportunity to meet and greet some of their favorite authors, artists, Disney Legends and other notable celebrities. Autograph sessions will be posted daily at the D23 Expo Autograph exhibition area.

Dream Store Showcase and Trading Area invites fans to find out more about what is “in store” from the world of Disney Theme Park Merchandise, including Disney Pins, Vinylmation™, Duffy the Disney Bear, limited-edition ear hats, and more. This special area is the place to trade, collect, and swap stories with fellow Disney fans.

D23 Expo 2011 Live and Silent Auction offers Disney enthusiasts the rare opportunity to bid on unique experiences, tours, artwork, props, and more—specially designed for Disney fans. The D23 Expo 2011 Live and Silent Auction takes place Saturday, August 20, 2011. Tickets for the Live and Silent Auction go on sale June 20, 2011, at 8:00 a.m. via www.ArtofDisneyParks.com. Separate D23 Expo admission is required.

Please continue to watch as we release more details about Dream Store merchandise, offerings, live and silent auction lots, and more on www.Disney.com/D23 and www.ArtofDisneyParks.com and on Facebook and Twitter at “DisneyD23”.

Tickets for D23 Expo 2011 are available at a discounted price through June 30, 2011. All D23 Members—both Gold level and Silver level—can take advantage of additional exclusive admission savings at www.D23Expo.com.

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